Disentangling utilitarian and hedonic consumption behavior in online shopping: An expectation disconfirmation perspective

Fei Liu, Eric T.K. Lim, Hongxiu Li, Chee Wee Tan, Dianne Cyr

Research output: Journal article publicationJournal articleAcademic researchpeer-review

75 Citations (Scopus)

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INIS

Psychology

Keyphrases

Economics, Econometrics and Finance