Abstract
The pressing need to bridge the gap between workplace communicative needs and curriculum development of business English courses has been documented in the literature. Through a questionnaire survey of 215 working adults, this study examines (a) the spoken and written needs of professionals in the local Hong Kong workplace, (b) the challenges they meet, (c) what they perceive as the most difficult spoken and written communication means, and (d) professionals’ concerns about the course content to make such courses effective. This article provides insights into what constitutes an effective business English course and facilitates the teaching and learning of business English.
| Original language | English |
|---|---|
| Pages (from-to) | 376-408 |
| Number of pages | 33 |
| Journal | Business Communication Quarterly |
| Volume | 77 |
| Issue number | 4 |
| DOIs | |
| Publication status | Published - 1 Jan 2014 |
Keywords
- Business English
- Communicative needs
- Curriculum design
ASJC Scopus subject areas
- Business and International Management
- Business, Management and Accounting (miscellaneous)
- Arts and Humanities (miscellaneous)
- Economics, Econometrics and Finance (miscellaneous)