Chinese-american consumers : how does acculturation affect their perceptions of and responses to service failure situations?

Karin Weber, Cathy Hui-chun Hsu, B. Sparks

Research output: Unpublished conference presentation (presented paper, abstract, poster)Conference presentation (not published in journal/proceeding/book)Academic research

Original languageEnglish
Publication statusPublished - 2012
EventConsumer Behavior in Tourism Symposium -
Duration: 1 Jan 2012 → …


ConferenceConsumer Behavior in Tourism Symposium
Period1/01/12 → …

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