Abstract
China's "smart tourism destination" initiative has sparked some research interests lately. This essay suggests taking the service-dominant logic as an alternative angle to understand the rationale and implications of smart tourism development in China.
Original language | English |
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Pages (from-to) | 59-61 |
Number of pages | 3 |
Journal | Journal of Destination Marketing and Management |
Volume | 2 |
Issue number | 2 |
DOIs | |
Publication status | Published - 1 Jun 2013 |
Keywords
- Destination competitiveness
- Service-dominant logic (SDL)
- Smart tourism
- Social media
- Tourist experience
- Value co-creation
ASJC Scopus subject areas
- Business and International Management
- Strategy and Management
- Marketing