Between online and offline channels : internship information search by tourism and hotel management college students

L.H.N. Fong, A. Lee, D. Leung, Chun Hung Roberts Law

Research output: Chapter in book / Conference proceedingConference article published in proceeding or bookAcademic research

Abstract

Accompanying with the Internet wave, a plethora of literature about online and offline information search behaviour has emerged, in particular in the domains of consumer and travel research. However, little scholarly attention falls into how tourism and hotel management college students search internship information. The current study attempts to investigate this under-researched context. Drawing on the findings from a self-administered survey with 146 tourism and hotel management college students in Hong Kong, this study confirms that the Internet is a major channel for students to search internship information whilst offline channel has not been abandoned. Moreover, students with internship experience exhibited a higher tendency to search internship information through company websites.
Original languageEnglish
Title of host publicationInformation and communication technologies in tourism 2013 : proceedings of the International Conference in Innsbruck, Austria, January 22-25, 2013
PublisherSpringer
Pages519-529
Number of pages11
ISBN (Electronic)3642363091, 9783642363092
ISBN (Print)9783642363085
DOIs
Publication statusPublished - 2013
EventInternational Conference on Information and Communication Technologies in Tourism -
Duration: 1 Jan 2013 → …

Conference

ConferenceInternational Conference on Information and Communication Technologies in Tourism
Period1/01/13 → …

Keywords

  • Online
  • Offline
  • Internship
  • Channel
  • Source
  • Information

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