| Original language | English |
|---|---|
| Publication status | Published - 2012 |
| Event | Annual CCI Conference - Duration: 1 Jan 2012 → … |
Conference
| Conference | Annual CCI Conference |
|---|---|
| Period | 1/01/12 → … |
Between global and glocal : an analysis of the English web sites of the top Chinese brands
Dongying Wu, Pak Kei Patrick Ng, Sing Bik Cindy Ngai
Research output: Unpublished conference presentation (presented paper, abstract, poster) › Conference presentation (not published in journal/proceeding/book) › Academic research