Abstract
With consumers’ increased health awareness, the pursuit of healthy lifestyles, increasing wealth, and the growing aging population, the wellness hotel market has experienced significant growth in China. Following in-depth interviews and on-site observations with six experienced industry practitioners, 20 wellness hotel attributes were identified. In addition, a consumer survey was conducted to further evaluate the consumers’ attitudes and visit intentions toward wellness hotel attributes. The results contribute to the wellness hotel literature and provide important managerial implications for wellness hotel practitioners.
Original language | English |
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Pages (from-to) | 333-355 |
Number of pages | 23 |
Journal | Journal of China Tourism Research |
Volume | 20 |
Issue number | 2 |
Early online date | 27 Mar 2023 |
DOIs | |
Publication status | Published - Jun 2024 |
Keywords
- Chinese consumers
- Wellness
- wellness attributes
- wellness hotels
- wellness tourism
ASJC Scopus subject areas
- Cultural Studies
- Language and Linguistics
- Linguistics and Language
- Tourism, Leisure and Hospitality Management