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Applied sentiment analysis on a real estate advertisement recommendation model

  • Regina Fang Ying Lin (Corresponding Author)
  • , Jiesheng Wu
  • , Kuo Kun Tseng (Corresponding Author)
  • , Yuk Ming Tang
  • , Lu Liu

Research output: Journal article publicationJournal articleAcademic researchpeer-review

Abstract

Recently, the data generated are exploding in the information age. In the post-COVID-19 era, some real estate contracts have been signed online, and online advertisement recommendation has become a new way to reduce the searching cost. Therefore, the model in which real estate online recommendations can be made suitable without user preferences has become a tricky problem. This study uses sentiment and economic data to predict real estate sales and then made an advertisement recommendation from the forecast results. The 2SA-RERec (Two Sentiment Analysis of Real Estate Recommendation) model is proposed, which shows the highest accuracy among the others.

Original languageEnglish
Article number2037158
Number of pages29
JournalEnterprise Information Systems
Volume17
Issue number6
DOIs
Publication statusPublished - Jun 2023

Keywords

  • back-propagation neural network
  • grey system theory
  • Real estate online advertisement recommendation model
  • seasonal and trend decomposition using loess
  • sentiment analysis

ASJC Scopus subject areas

  • Computer Science Applications
  • Information Systems and Management

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