Analyzing travel mobility patterns in city destinations: Implications for destination design

Sangwon Park, Jinyan Zu, Yang Xu (Corresponding Author), Fan Zhang, Yu Liu, Jingyan Li

Research output: Journal article publicationJournal articleAcademic researchpeer-review

17 Citations (Scopus)

Abstract

Understanding the features of travel activities is important in elaborating travel behaviors and segmenting travelers based on the similarity of activity patterns. This research applying mobile big data analytics suggests a novel method to classify travelers by considering the sequences of travel activity with individuals' trajectories. The result revealed five distinct travel types visiting city destinations and demonstrated dynamic travel flow among different mobility types. Recognizing that different types of travel patterns present important information in understanding destinations’ roles (or functions), this study attempts to characterize the functionality dynamics of city destinations based on travel activity types. As a result, the findings of this research provide insights into the demand-driven construct (or flow-based) of destination planning, which is the foundation of smart destination design. In addition, important methodological and practical implications that could be useful for city destination planners/designers are suggested.

Original languageEnglish
Article number104718
JournalTourism Management
Volume96
DOIs
Publication statusPublished - Jun 2023

Keywords

  • Destination function
  • Mobile phone data
  • Place design
  • Tourist Mobility
  • Travel activity type

ASJC Scopus subject areas

  • Development
  • Transportation
  • Tourism, Leisure and Hospitality Management
  • Strategy and Management

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