Original language | English |
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Title of host publication | Strategic Management in the Wine Tourism Industry |
Subtitle of host publication | Competitive Strategies, Wine Tourism Behaviour and New Strategic Tools |
Editors | Javier Martínez-Falcó, Bartolomé Marco-Lajara, Eduardo Sánchez-García, Luis A. Millán-Tudela |
Publisher | Palgrave Macmillan |
Chapter | 11 |
Pages | 203-222 |
ISBN (Print) | 3031548361, 9783031548369 |
DOIs | |
Publication status | Published - Jun 2024 |
Analysing the Experience of Wine Tourists: An Approach from the Wine Routes
Sellers Rubio Ricardo, Juan Luis Nicolau, Seunghun Shin
Research output: Chapter in book / Conference proceeding › Chapter in an edited book (as author) › Academic research