An empirical study of the effect of enterprise social media usage on organizational learning

Cong Qi, Patrick Y.K. Chau

Research output: Chapter in book / Conference proceedingConference article published in proceeding or bookAcademic researchpeer-review

14 Citations (Scopus)


Nowadays, organizations are experiencing revolutionary change due to the advent of Enterprise 2.0 or enterprise usage of social networking tools. Practitioners and researchers are in their early stages experimenting with social media in organizational contexts. The central concern is how the enterprise usage of social media could be converted into the improved organizational performance. Organizational learning has long been considered as one of the measures of organizational performance. In this paper, we would like to understand how the enterprise social media could foster knowledge management processes and further influence the organizational learning. Theories from sociology and strategic management were used to build the hypotheses in the research model. An online survey was conducted to empirically test the model. Our study results show that Enterprise Social Networking Systems usage directly and indirectly influence organizational learning; and knowledge management processes (knowledge creation and sharing) mediate the path between Enterprise Social Networking Systems usage and organizational learning. The results give implications for both practitioners and scholars who are interested in further studies on organizational social media research.
Original languageEnglish
Title of host publicationPacific Asia Conference on Information Systems, PACIS 2016 - Proceedings
PublisherPacific Asia Conference on Information Systems
ISBN (Electronic)9789860491029
Publication statusPublished - 1 Jan 2016
Event20th Pacific Asia Conference on Information Systems, PACIS 2016 - Chiayi, Taiwan
Duration: 27 Jun 20161 Jul 2016


Conference20th Pacific Asia Conference on Information Systems, PACIS 2016


  • Enterprise social networking systems
  • Knowledge creation
  • Knowledge sharing
  • Organizational learning
  • Social media

ASJC Scopus subject areas

  • Information Systems

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