An application of the social psychological model of tourism motivation

Kara Wolfe; Cathy Hui-chun Hsu

doi:10.1300/J149v05n01_02

An application of the social psychological model of tourism motivation

Kara Wolfe, Cathy Hui-chun Hsu

Research output: Journal article publication › Journal article › Academic research › peer-review

26 Citations (Scopus)

Abstract

The purpose of this study was to empirically test Iso-Ahola's (1982) Social Psychological Model of Tourism Motivation (SPMTM). The model is more commonly known as the seeking-escaping theory. Data were collected through a mail survey with 286 respondents and a 31.1% response rate. Factor analysis of the motivation items resulted in a six factor solution. The factors fit into the seeking and escaping dimensions of the SPMTM, thus confirming the model. Motivational factors were compared between Non-Caucasians and Caucasians. Significant differences between the two groups provided support for the subcultural hypothesis, which attributes differences in leisure preferences to differences in norms and values based on racial and ethnic groups.

Original language	English
Pages (from-to)	29-47
Number of pages	19
Journal	International Journal of Hospitality and Tourism Administration
Volume	5
Issue number	1
DOIs	https://doi.org/10.1300/J149v05n01_02
Publication status	Published - 8 Jul 2004

Keywords

Escaping
Seeking
Subcultural hypothesis
Tourism motivation

ASJC Scopus subject areas

Tourism, Leisure and Hospitality Management

More information

10.1300/J149v05n01_02

Cite this

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An application of the social psychological model of tourism motivation

Abstract

Keywords

ASJC Scopus subject areas

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