This chapter aims at fostering a crystal-clear understanding of how to promote GBTs adoption in Ghana, a developing country in West Africa. To this end, the primary drivers for GBTs adoption have been discussed, with a focus on Ghana. Similarly, this chapter has analyzed the key barriers hampering the widespread adoption of GBTs in Ghana. Finally, strategies that can be used to overcome the current barriers in the industry and promote the GBTs adoption are presented. The value of this research lies in the fact that this research can help policy makers, practitioners, and advocates promote the GBTs adoption. The key strategies they could adopt for promoting the GBTs adoption includeâ€”more publicity through media; GBTs-related educational and training programs for key stakeholders; availability of institutional framework for effective GBTs implementation; a strengthened GBTs R&D; and financial and further market-based incentives.