A hybrid roadmapping method for technology forecasting and assessment: A case study in an Information and Communication Technology Company

Mei Na Cheng, Chi Fai Cheung, Sui Hei Fung, Kwok King Tsang

Research output: Chapter in book / Conference proceedingConference article published in proceeding or bookAcademic researchpeer-review

5 Citations (Scopus)

Abstract

Technology roadmapping is an indispensable method for aligning closely between strategic objectives and technology management, especially technology-intensive enterprises. It is interesting to note that most companies are pursuing technology roadmapping approaches is very compelling, but the normal perspective for most companies is from inside to out which they start by looking at their own organization. To address the limitations found in the existing methods, this paper aims to develop a hybrid roadmapping method (HRMM) by incorporating two inside-out and outside-in perspectives for technology forecasting and assessment which provides companies with fresh insights for strategic innovation and technology planning. The HRMM is composed of four main steps which include preliminary discussion, inside-out roadmapping, outside-out roadmapping and follow-up discussion, respectively. It has been developed to provide a roadmap for strategic and innovation planning in inside-out and outside-in perspectives. The capability of the HRMM is realized through a case study conducted in the Information and Communication Technology (ICT) Industry and encouraging results have been obtained.
Original languageEnglish
Title of host publicationPICMET 2014 - Portland International Center for Management of Engineering and Technology, Proceedings
Subtitle of host publicationInfrastructure and Service Integration
PublisherIEEE
Pages2882-2890
Number of pages9
ISBN (Electronic)9781890843304
Publication statusPublished - 1 Jan 2014
Event2014 Portland International Center for Management of Engineering and Technology, PICMET 2014 - Kanazawa, Japan
Duration: 27 Jul 201431 Jul 2014

Conference

Conference2014 Portland International Center for Management of Engineering and Technology, PICMET 2014
Country/TerritoryJapan
CityKanazawa
Period27/07/1431/07/14

ASJC Scopus subject areas

  • Management of Technology and Innovation
  • Strategy and Management
  • Transportation

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