Twitter has provided people with an effective way to communicate and interact with each other. It is an undisputable fact that people's influence plays an important role in disseminating information over the Twitter social network. Although a number of research work on finding influential users have been reported in the literature, they never really seek to distinguish and analyze different influence roles, which are of great value for various marketing purposes. In this paper, we move a step forward to further detect five recognized influence roles of Twitter users with regard to a particular topic. By exploring three views of features related to topic, sentiment and popularity respectively, we propose a novel constrained multi-view influence role clustering approach to group potential influential Twitter users into five categories. Experimental results demonstrate the effectiveness of the proposed approach.
|Number of pages||6|
|Journal||CEUR Workshop Proceedings|
|Publication status||Published - 1 Jan 2015|
|Event||1st International Workshop on Social Influence Analysis, SocInf 2015 - In conjunction with the 24th International Joint Conferences on Artificial Intelligence, IJCAI 2015 - Buenos Aires, Argentina|
Duration: 27 Jul 2015 → …
ASJC Scopus subject areas
- Computer Science(all)