Translated title of the contribution | The effect of the characteristics of immersive VR store on consumer approach intention |
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Original language | Korean |
Publication status | Not published / presented only - 28 Oct 2017 |
Event | 2017 Korea Distribution Association Fall Conference - Duration: 28 Oct 2017 → … |
Conference
Conference | 2017 Korea Distribution Association Fall Conference |
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Period | 28/10/17 → … |