Best Consumer Behavior Working Paper Runner-Up

Prize: Prize (research)

Description

"What Come FIrst in the Time of Need? Need Urgency and the Quality - Quantity Donation Tradeoff" by Qianqian LIU, Dongjing HE & Yuwei JIANG
Awarded dateJul 2024
Degree of recognitionInternational
Granting OrganisationsAssociation for Consumer Research

Awarded at event

Event title2024 Asia-Pacific Association for Consumer Research Conference (APACR 2024)
Location,
Period8 Jul 2024 → 10 Jul 2024

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