Research output per year
Research output per year
Personal profile
Biography
Fashion Retail Innovation Lab
The Fashion Retail Innovation Lab (FRIL) conducts research to deepen our understanding of the fashion retail environment and retail technologies' impacts on consumer information processing and consumer behavior.
FRIL is led by Dr. Juyeun Jang, a research assistant professor in the School of Fashion and Textiles at The Hong Kong Polytechnic University. Her primary research focuses on immersive retailing using advanced technology such as virtual reality and its impact on consumers’ information processing and behavioral response for developing creative retail environments and business strategies. She also has carried out innovative and practical research projects to investigate the impact of on/offline environments on consumers’ cognitive/affective and psychophysiological responses (eye-tracking, heart rate, muscle activities, etc.).
For further information, please visit Dr. Jang's Website.
Education/Academic qualification
Bachelor of Home Economics, Ewha Womans University
Master of Science in Textiles, Merchandising, and Fashion Design, Seoul National University
Doctor of Philosophy in Textiles, Merchandising, and Fashion Design, Seoul National University
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Research output
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Window creativity of a fashion store: Its effects on consumer emotions and behavioral intentions
Choi, A., Jang, J. Y. & Choo, H. J., 28 Feb 2020, In: Journal of the Korean Society of Clothing and Textiles. 44, 1, p. 13-32 20 p.Research output: Journal article publication › Journal article › Academic research › peer-review
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VR 패션쇼핑채널 특성과 소비자 관여가 채널수용에 미치는 영향 -생동감과 상호작용성, 패션관여도를 중심으로-
Translated title of the contribution :The Effect of VR Fashion Shopping Channel Characteristics and Consumer's Involvement in Channel Acceptance-Focusing on the Vividness, Interactivity and Fashion Involvement- Research output: Journal article publication › Journal article › Academic research › peer-review
5 Citations (Scopus) -
How to evoke consumer approach intention toward VR stores? Sequential mediation through telepresence and experiential value
Jang, J. Y., Hur, H. J. & Choo, H. J., 1 Dec 2019, In: Fashion and Textiles. 6, 1, 12.Research output: Journal article publication › Journal article › Academic research › peer-review
Open Access20 Citations (Scopus) -
Managing the visual environment of a fashion store: Effects of visual complexity and order on sensation-seeking consumers
Jang, J., Baek, E. & Choo, H. J., 2018, In: International Journal of Retail and Distribution Management. 46, 2Research output: Journal article publication › Journal article › Academic research › peer-review
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Store Design: Visual Complexity and Consumer Responses
Jang, J., Baek, E., Yoon, S. Y. & Choo, H. J., 2 Aug 2018, In: International Journal of Design. 12, 2Research output: Journal article publication › Journal article › Academic research › peer-review
Prizes
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Youngone Young Scholar Award
Jang, Juyeun (Recipient), 21 Apr 2021
Prize: Honorary award › Honorary award (research)
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Graduate Research Competition Winner : Fashion Marketing
Jang, Juyeun (Recipient), 22 May 2020
Prize: Honorary award › Honorary award (research)
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2019 Emerald Literati Highly Commended Paper
Jang, Juyeun (Recipient), 7 Aug 2019
Prize: Honorary award › Honorary award (research)
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Young Scholar Award in 2020 Sangjeon Academic Award for Distribution Industry
Jang, Juyeun (Recipient), 2019
Prize: Honorary award › Honorary award (research)
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Best Paper Award in 2018 KSCT Fall Conference
Jang, Juyeun (Recipient), 2018
Prize: Honorary award › Honorary award (research)