Personal profile
Education/Academic qualification
Bachelor of Arts, Fujian Teacher's University
Postgraduate Diploma of English Language and Literature, Suzhou University
Master of Arts in Recreation and Leisure Studies-Tourism Policy and Planning, University of Waterloo
Doctor of Philosophy, University of Waterloo
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Collaborations and top research areas from the last five years
Research output
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From novelty to necessity: evolving consumer expectations and experiences in human-technology interactions
Wang, K., Kong, H., Xiao, H., Bu, N. & Qiu, X., Jan 2026, In: Journal of Hospitality Marketing and Management. 35, 1, p. 96-119 24 p.Research output: Journal article publication › Journal article › Academic research › peer-review
4 Link opens in a new tab Citations (Scopus) -
Navigating Adversity: Exploring Entrepreneurial Resilience in Small-Scale Homestays
Senbeto, D. L., Chuan, L., Biru, A. & Xiao, H., Feb 2026, (E-pub ahead of print) In: Journal of China Tourism Research.Research output: Journal article publication › Journal article › Academic research › peer-review
Open Access -
The asymmetric matching effect between destination gender and influencer gender: The role of virtual and real influencer endorsements
Tao, Y., Lin, D., Xiao, H. & Hou, Y., Apr 2026, In: Tourism Management. 113, 105288.Research output: Journal article publication › Journal article › Academic research › peer-review
1 Link opens in a new tab Citation (Scopus) -
Encyclopedia of Tourism
Jafari, J. & Xiao, H., 1 Jan 2025, Springer Nature. 1152 p.Research output: Authored / edited book › Research book or monograph (as author) › Academic research › peer-review
Open Access19 Link opens in a new tab Citations (Scopus) -
Encyclopedia of Tourism (2nd edition)
Jafari, J. (Editor) & Xiao, H. (Editor), Feb 2025, Springer. 1500 p.Research output: Authored / edited book › Edited book (as editor) › Academic research › peer-review
Prizes
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2017 Ministry of Culture and Tourism - Excellent Research Article Second Award
Zhang, C. (Recipient), Xiao, H. (Recipient), Gursoy, D. (Recipient) & Rao, Y. (Recipient), Apr 2018
Prize: Prize (research)
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UNWTO Award for Innovation in Research and Technology (Second Runner-up)
Jafari, J. (Recipient) & Xiao, H. (Recipient), Jan 2017
Prize: Prize (research)
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World’s Top 2% Most-Cited Scientists 2021 (Single Year)
Chon, K. K. S. (Recipient), Hsu, C.H.-C. (Recipient), Song, H. (Recipient), Hung, K. (Recipient), Kim, S. S. (Recipient), Lee, J. S. (Recipient), Li, M. (Recipient), Xiao, H. (Recipient), Chan, S. W. E. (Recipient), Hon, H. Y. (Recipient) & Tung, V. W. S. (Recipient), 19 Oct 2021
Prize: Honorary award › Honorary award (research)
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World’s Top 2% Most-Cited Scientists 2024 (Single Year)
Chon, K. K. S. (Recipient), Song, H. (Recipient), Hsu, C.H.-C. (Recipient), Kim, S. S. (Recipient), Tung, V. W. S. (Recipient), Hung, K. (Recipient), Hon, H. Y. (Recipient), Li, M. (Recipient), Lee, J. S. (Recipient), Leung, Y. C. (Recipient), Li, H. (Recipient), Xiao, H. (Recipient) & Lo, S. Y. A. (Recipient), Sept 2024
Prize: Honorary award › Honorary award (research)
Activities
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《旅游期刊与学术发表》
Xiao, H. (Keynote speaker)
21 Apr 2024 → 23 Apr 2024Activity: Talk or presentation › Invited talk
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Journal of Sustainable Tourism (Journal)
Xiao, H. (Guest editor), Song, H. (Guest editor) & Huang, S. (Guest editor)
Jul 2024 → …Activity: Publication peer-review and editorial work › Editorial work for journals
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中国旅游研究院 (External organisation)
Xiao, H. (Council member)
Jul 2023 → …Activity: Office holder / membership of professional bodies › Office holder / member of committee
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International Association for China Tourism Studies (External organisation)
Xiao, H. (Other)
Jul 2023 → …Activity: Other activity types › Academicians
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The 15th UNWTO/PATA Forum on Tourism Trends and Outlook
Xiao, H. (Member of organizing committee)
1 Jul 2021 → 30 Jun 2022Activity: Participating in or organising an event › Organizer / committee member