HKTB Steps Up Various Promotions to Drive Tourism Recovery

Press/Media

Period18 May 2021

Media contributions

1

Media contributions

  • TitleHKTB Steps Up Various Promotions to Drive Tourism Recovery
    Media name/outletHong Kong Tourism Board
    CountryHong Kong
    Date18/05/21
    DescriptionThe Hong Kong Tourism Board (HKTB) held its annual Tourism Update event online this morning (18 May), discussing tourism trends and sharing details of the HKTB’s latest strategic plans with around 2,700 trade representatives from Hong Kong, mainland and overseas travel agencies, attractions, hotels, airlines, retailers, restaurants, meeting and exhibition operators, cruise lines, and other travel sectors. HKTB Executive Director Mr Dane Cheng told the representatives the HKTB was preparing to step up promotions and would launch a new round of the Hong Kong Neighbourhoods campaign. In addition, the HKTB also hopes to relaunch mega events in physical formats to prepare for tourism recovery.
    URLhttps://www.discoverhongkong.com/content/dam/dhk/intl/corporate/newsroom/press-release/hktb/2021/05-tourism-update-Apr-arrivals-E.pdf
    PersonsBrian Edward Melville King